Logo, an identity to a brand

In today's competitive era logo plays quite a significant role in making your company or an organization stand out from the competition and gain an instant public recognization. It helps customers to understand you better who you are and what work you do while communicating the services provided by you to your target audience.

We at dot 'n' dash graphics provide you with the logo designing services in Jaipur to enhance the recall value of a brand and give a corporate identity to a brand.An identity by a pictorial or typographical representation of a brand for building its image to be remembered easily by the masses. That pictorial identity to a brand is termed as logo. Logo design is an interactive tool for a company or an organization that remains in the mind of customers. A good logo design leaves a visual impact in customers mind and makes it easier for them to recognize your brand with its logo which stays in their mind for a longer time span. These logos are a part of a corporate identity of a brand and is used on catalogs, letterheads, visiting cards and other collateral.

A logo is designed keeping in mind the brand, its product, services, approach and its target audience to give them the information regarding the brand. A single logo has a meaning attached to it representing the company for which the logo stands. Every color, font, pattern, line used has some meaning attached to it that sums up a logo for a particular organization. A stylish font indicates luxury attached to the brand where as green color indicates nature and so on customers can easily identify brand by just looking at the logo, brands like Nike, MC Donald, Apple, Microsoft and many other are easily recognized just by looking at their logo whether the brand name is being used with it or not. Logo is a significant part of brand identity that is customer friendly.

 

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